This week on Mr. Beacon we have Ollie Smeenk, co-founder of SODAQ, back on the podcast. SODAQ is a Netherlands-based IoT hardware company that makes thin-powered tracking and sensing tags that improve medicine and asset monitoring. Ollie discusses the advantages of NB IoT over regular cellular networks for IoT applications as well as SODAQ's business model. Ollie shares his vision for the future of IoT tracking technology, including printable solutions and mobile phone gateways. We hope you enjoy this conversation!