Return to site

Beacon Orchestration - Pulsate

Interview #25

· Orchestration,Applications,Geomarketing

We talk to Patrick Leddy, the CEO of Pulsate, one of the pioneers in geomarketing about the state of the market, the challenges of app design, the best ways for companies to create their mobile app strategies and the role of an orchestration layer in making sense of beacon signals and delivering a great experience for users.